About Rose

History Why Roses are Red

Hello, my name is Rose Carla Panes. I was born and raised in the Philippines and developed an early interest in building websites. I created my first one in fourth grade. Platforms like Neopets helped me learn basic HTML and even sparked my curiosity about the stock market. I still remember experimenting with free domains like “dotTK,” colorful scrollbars, and custom cursors.

I later earned a Bachelor of Science in Hotel and Restaurant Management, where I received recognition for Best Thesis and Marketing Plan. I also served as the president of our school organization, ABATHARM. While I consider myself an ambivert, leaning more toward introversion. I’ve learned to adapt depending on the environment.

My initial career path was driven by a passion for travel, which led me to pursue opportunities in the hospitality industry. I’ve visited places like Dubai, Singapore, and Malaysia, and gained eight years of customer service experience, particularly in hospitality.

In my late 20s, I realized I wanted to grow further in digital marketing. I began exploring graphic design and social media management in 2018, and during the pandemic, I started working with international clients. This inspired me to continue my education in Canada, where I completed a Diploma in Interactive Technologies and Game Design in 2025, an achievement I’m especially proud of.

I recently re-engaged with the digital marketing industry, bringing over six years of continuous, hands-on experience delivering results-driven strategies across Vancouver and the broader Canadian market.

My background bridges operations and digital marketing, enabling me to execute campaigns with both strategic insight and operational efficiency. As a full-stack marketer, I specialize in paid advertising (Google Ads, Meta Ads), search engine optimization (SEO), conversion-focused web design, and graphic design, supporting businesses in improving online visibility, lead generation, and conversion rates.

I have experience managing end-to-end digital marketing campaigns from planning and audience targeting to performance tracking and optimization using data-driven insights to refine strategies and maximize ROI. My approach focuses on aligning marketing efforts with business goals, enhancing user experience, and building scalable growth for brands in competitive digital landscapes.

Fun Interests

► Website creation
► Digital marketing (social media, ads, strategy)
► Graphic design and creative content
► Travel and exploring new cultures
► Watching movies
► Stock market curiosity and learning
► Technology and interactive design
► Saving and collecting good-vibes quotes
► Enjoying memes and funny content on social media

Give thanks to Community

I advocate for donating my long, thick hair to those in need. While having thick hair can sometimes feel heavy and difficult to manage, I see it as a blessing that I can share. By donating it, I’m able to turn something personal into something meaningful, helping others feel more confident and supported during challenging times.